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Our Story

A mile high in the sky, a bold new watchmaking project is emerging. Specializing in the art of producing hand-engraved Guilloché Vitreous Enamel dials, 5280 Watch Co is pioneering an altogether different category of timepieces. Combining centuries-old engraving techniques and the manual, time-consuming process of vitreous enameling, every timepiece is by its nature a one-off timepiece.

 

Our dials are made entirely by hand in Colorado, every one crafted by our resident Rose Engine Turning artist, a trade practiced today by fewer than 150 individuals in the world. These remarkable rose engines are the same tool used by Karl Fabergé to create his signature decoration, guilloché enameling, for his fabled Fabergé eggs.

 

More than just an artful expression, the technical efforts behind the face are equally fastidious. Every dial substrate is a base composed of .999 fine silver. The final vitreous enamel dial is protected by sapphire crystals on both sides and housed in a solid 316L stainless steel case. Each timepiece is exclusively powered by top-of-the-line Swiss Sellita movements meeting COSC Certified Accuracy standards and custom-designed industry-best D4 finishing.

 

The only way to experience the true beauty of our Guilloché Vitreous Enamel dials is to see it in person, and ideally, on your wrist!

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5280 Watch Co is made up by Founder & CEO Rich Keel, President & Director of Customer Advocacy Amy Davala, and Chief Happiness Officers Miss G & Mister Kody.

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